About
As COO, I was tasked with scaling a time tracking software company that didn't even use its own scheduling software. We ran on spreadsheets and docs instead just like many other small businesses. File after file created buried in a drive that turned into its own kind of mess, half the team in Excel, half in Sheets, nothing connected, everything slow and manual.
Then it clicked: I love spreadsheets, but they are an output to analyze further, not a foundation & not where a business should be run day to day. Nothing existed that let spreadsheets, automation, AI, and real collaboration actually work together as that foundation. So I built Updoot around the framework I used to triple revenue at that company while achieving best places to work awards multiple years.
MBA. Microsoft MVP. Former COO. I've sat in every seat at the business table across 9 industries, and I build products to solve problems for anyone in business, buried in files, or ready for the structure to scale.
Updoot is what I wish existed back then: 1 platform built to run your entire business that's built with it has to be easy as a guiding principle.
That story doesn't stay behind a desk. Hear it told in her own words below.
Podcast Features
Unscripted conversations about execution, efficiency, building online courses, growing on social media, and what it actually looks like to work smarter at every level of business.
Most Recent Discussion with John Ainsworth
Nicole breaks down the real mechanics of building income that does not depend on trading hours for dollars. From packaging expertise into a course to choosing software that runs the backend of your business, this conversation is practical from the first minute.
Chatting with Kristi Faltorusso
A direct conversation about why most people stay stuck doing things manually, what skills are actually worth learning first, and how the right systems give you back the time and energy to focus on work that moves the needle.
Recognition
Success Magazine · 2024
Success Magazine named Nicole among its Top 50 Women of Influence in 2024. The recognition reflects years of building practical education, tools, and software that help real businesses run better without the complexity most platforms bring with them. Nicole was selected for her work making high-impact business skills accessible to people who do not have a C-suite budget or a team of consultants behind them.
Microsoft · Excel
The Microsoft MVP award is given to a select group of people who must be nominated globally each year and recognizes exceptional contributions to the Microsoft community. Nicole earned hers in Excel, a tool she has used to build businesses, train professionals, and create systems that eliminate the kind of manual work that quietly drains hours from every workweek. It is not an honorary title. It is a reflection of a community that has used her work to get better at theirs.
She talks about execution, efficiency, Excel, building online courses, and what it actually takes to run a business without burning out. Get in touch.
